{"id":187,"date":"2017-10-11T17:41:40","date_gmt":"2017-10-11T17:41:40","guid":{"rendered":"https:\/\/integracaodigital.com.br\/blog\/?p=187"},"modified":"2024-03-14T10:16:59","modified_gmt":"2024-03-14T13:16:59","slug":"o-que-e-design-thinking","status":"publish","type":"post","link":"https:\/\/www.integracaodigital.com.br\/blog\/2017\/10\/11\/o-que-e-design-thinking\/","title":{"rendered":"O que \u00e9 Design Thinking?"},"content":{"rendered":"

\"O<\/h1>\n

O Design Thinking prop\u00f5e a ideia de imers\u00e3o no conte\u00fado que ser\u00e1 executado. Trata-se de desenvolver um estudo complexo e aprofundado do que ser\u00e1 realizado em determinada situa\u00e7\u00e3o. Assim, quanto mais informa\u00e7\u00f5es forem agrupadas e analisadas sobre o projeto, maior se tornam as chances de seus resultados serem mais tang\u00edveis. Estar t\u00e3o inserido dentro do contexto do projeto faz com que encontremos oportunidades e solu\u00e7\u00f5es nos mais inimagin\u00e1veis locais. Conhe\u00e7a as etapas do Design Thinking:<\/p>\n

Imers\u00e3o<\/strong>:<\/h2>\n

\u00c9 a fase de reconhecimento e pesquisa em rela\u00e7\u00e3o ao ambiente, fatores culturais, sociais, h\u00e1bitos e costumes que constam no lugar estudado ou da marca estudada. Ap\u00f3s a realiza\u00e7\u00e3o da pesquisa e a observa\u00e7\u00e3o do comportamento dos analisados, \u00e9 feito um estudo de caso para encontrar uma oportunidade ou uma solu\u00e7\u00e3o para determinado problema.<\/p>\n

Ideia<\/strong>:<\/h2>\n

Neste est\u00e1gio inicia-se a estrutura criativa e funcional do projeto. Ap\u00f3s identificar o problema e a solu\u00e7\u00e3o para ele, iniciamos os preparativos para torna-lo tang\u00edvel. Desenvolvendo-o de acordo com a quest\u00e3o a ser resolvida.<\/p>\n

Prot\u00f3tipo<\/strong>:<\/h2>\n

O prot\u00f3tipo tem como fun\u00e7\u00e3o testar a efic\u00e1cia do projeto. Por isso implementamos em uma pequena \u00e1rea para verificar a aceita\u00e7\u00e3o e efici\u00eancia do desenvolvido. Ap\u00f3s o teste compilam-se dados para an\u00e1lise de melhorias e aprimoramento.<\/p>\n

Desenvolvimento:<\/strong><\/h2>\n

Ap\u00f3s a realiza\u00e7\u00e3o das devidas corre\u00e7\u00f5es e compreendido que o projeto \u00e9 rent\u00e1vel, ampliamos o mesmo para a totalidade de territ\u00f3rios que ele pretendia ser utilizado.<\/p>\n

 <\/p>\n

O principal objetivo do Design Thinking n\u00e3o \u00e9 conduzir um esquema replic\u00e1vel como molde para outras circunst\u00e2ncias, mas sim destacar seu cerne que \u00e9 a solu\u00e7\u00e3o para um problema, seja este qual for. O objetivo desta tend\u00eancia de marketing \u00e9 ir desde o descobrimento de um problema at\u00e9 o aprimoramento e implementa\u00e7\u00e3o de sua solu\u00e7\u00e3o.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

O Design Thinking prop\u00f5e a ideia de imers\u00e3o no conte\u00fado que ser\u00e1 executado. Trata-se de desenvolver um estudo complexo e aprofundado do que ser\u00e1 realizado em determinada situa\u00e7\u00e3o. Assim, quanto mais informa\u00e7\u00f5es forem agrupadas e analisadas sobre o projeto, maior se tornam as chances de seus resultados serem mais tang\u00edveis. Estar t\u00e3o inserido dentro do…<\/p>\n","protected":false},"author":1,"featured_media":188,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[409],"tags":[],"class_list":["post-187","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design"],"yoast_head":"\nO que \u00e9 Design Thinking? - Blog - Integra\u00e7\u00e3o Digital<\/title>\n<meta name=\"description\" content=\"Estar inserido dentro do contexto do projeto faz com que encontremos oportunidades e solu\u00e7\u00f5es nos mais inimagin\u00e1veis locais.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.integracaodigital.com.br\/blog\/2017\/10\/11\/o-que-e-design-thinking\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"O que \u00e9 Design Thinking? - 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